I Already Have A Book. Can You Help?

Jay Topp, founder of Real Growth, answers on video. Transcript:

And so you already have a book. Can we help you? And I would say yes, 100%. You're already further down the track than most people. Then what you've probably already found out is a book is no good to you if it's just sitting on your shelf. It's no good for you unless it's consistently in the hands of new buyers every single day. So if you've got the book piece, amazing.

We can work with that, and we can build the selling system around that book in order to be able to sell it at scale. And chances are there will be some tweaks to the positioning of the book. How we position the book is a huge part of its success, making sure we have a clear, concise big idea, a great mechanism, all of these foundational direct response marketing principles that we build into the book itself, which does all the heavy lifting on the sales side.

So if you have a book, yes, we can use it. We'll probably make some tweaks to it. We will leverage the hard work that you've already done and make sure we make the most of it.